CELEBRITIES go from fat to thin in the blink of an eye, so why can't we?
Australians are spending billions of dollars a year while being bombarded with photographs of the rich and famous saying how easy it is to shed the kilos if you just use the "magic formula" of the next big thing in dieting.
But Dietitians Association of Australia (DAA) says people are doing themselves a disservice by buying into diet fads which do not provide a sustainable platform for long-term weight loss.
The DAA has named the worst three diet offenders - the Blood Type Diet, the Acid and Alkaline Diet and the Lemon Detox diet.
Coast dietitian, Maya McColm said dieting fads were not designed for the long term.
"Diets often compromise on nutritional quality," she said.
"No-one diet suits everyone - there are many factors which influence weight loss - from healthy eating and exercise to emotional support and motivation."
Ms McColm said it was about a healthy and holistic lifestyle change, not yo-yo dieting.
"Each individual must change their mindset - no-one can do it for them," she said.
"It is about exercising, eating well and integrating this into everyday life."
She said in this day and age people were time poor and opted for take-aways over quality food.
"It is not just about eating foods with a low Glycemic Index (GI) but also low Human Intervention (HI)," she said.
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